MSNBC Celebrates 30th Anniversary

I joined MSN News in the summer of 1995. A year later, I met Bill Gates for the first time when he announced to our newsroom that we would join forces with NBC News to create the MSNBC joint venture. I put together a few slideshows of the projects and people I was lucky enough to collaborate with from 1995 to 2002: https://brianstorm.com/msn-news-msnbc I became MSNBC.com’s first director of multimedia, leading an amazing team and our work in photography, audio, and video. For seven years, I had the rare privilege of watching—and helping shape—what digital journalism could become. In 1996, the web was still a wide-open frontier. News organizations were learning how to report in a medium that was immediate, visual, interactive, and constantly changing. We were building the plane while flying it: inventing ways to bring together reporting, photography, design, video, data, and emerging technology in service of a story. What…

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Read more about the article Upcoming Presentations & Workshops

Upcoming Presentations & Workshops

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UPPA MediaStorm founder Brian Storm will be one of the featured presenters for the 2026 University Photographers' Association of America Symposium at the University of Michigan from June 22 - 25, 2026. Learn more at: https://upaa.org/node/22288   The Kalish For the past 30 years Brian has been on the faculty for The Kalish. He will be presenting again this year on June 10th. Learn more at: https://www.kalishworkshop.org   MediaStorm Master Class Brian will be teaching a master class (in person and via zoom) on Saturday, June 27th and a methodology workshop in December. Learn more at: https://www.mediastorm.com/training/workshops

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AI Archive Enrichment for MediaStorm

AI Archive Enrichment for MediaStorm

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The uber talented Tom Vaillant recently attended a MediaStorm workshop and that kicked off a series of follow up conversations. Tom is a terrific storyteller and also an innovative technologist focused on investigative journalism using data and AI. He suggested that there could be a way to improve access to our archive of over 350 films by using semantic search which allows natural language queries by theme, connection or meaning. As Tom Says: “We ingested every published story, enriched it with AI-extracted metadata — topics, entities, themes, key quotes — and wired up hybrid retrieval with a visual gallery. Runs locally at query time, no API calls. Every media organization sits on an archive. Decades of footage, transcripts, reporting — catalogued well enough to store, but not well enough to search by meaning. AI changes that equation. It turns archives into knowledge bases — searchable, structured, and accessible in ways that weren't…

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Wild & Scenic Film Festival

Back from the Brink an Official Selection for the Wild & Scenic Film Festival

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Back from the Brink: Resurgence of the Catalina Island Fox, is an Official Selection for the 24th annual Wild & Scenic Film Festival which will take place in-person February 19-23, 2026.   We are grateful to the team at the Catalina Island Conservancy for giving us the opportunity to create this film. You can learn more about the festival at https://wildandscenicfilmfestival.org. Once teetering on the brink of extinction, the Santa Catalina Island Fox made a dramatic recovery. Its resurgence marks one of the greatest conservation success stories in United States history.

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