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Tag Archives: Apple

Apple’s Billion Dollar Storytelling

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Apple’s victory over Samsung in a recent smartphone patent brawl netted the company over a billion dollars in damages and, more importantly for Apple, might have strategically slowed the rise of the Korean tech juggernaught that today provides phones to 26 percent of all U.S. mobile subcribers according to comScore. But what clinched Apple the [...]

Posted in Industry News, Storytelling | Also tagged | 2 Responses
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