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License the MediaStorm Player

The MediaStorm Player is an innovative, high-quality video solution for web video playback, with many integrated features not found in any other package.


It was designed and developed from the ground-up to meet our own demands as publishers while remaining flexible enough to meet the demands of our clients. As such, all areas of the player — the playlist, the color scheme, the branding — are customizable.


Listed below are some of its features. Please contact us if you have any questions or are interested in licensing the MediaStorm Player.




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Branding


A number of custom branding settings can be configured within the player to ensure tight integration with your organization's identity.


  • Your organization's logo (with optional link) can be shown at the top-left for embedded players, as well as during fullscreen playback of players both on your own site or embedded elsewhere.

  • The colors within the player's interface can be customized.

  • An optional video bumper can be shown before a title within a playlist.

Metadata
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Metadata


The MediaStorm Player can contain a wealth of information about a video project, all of which remains available even when a player is embedded on an external site. Features include:


  • Project descriptions, keywords, and related links.
  • Full credits listing, with optional external links to a person's biography.
  • Fully-customizable sections for additional text to further inform & engage the audience.
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Multi-language Subtitles and Transcripts


Support for multiple-language subtitles and transcripts enables your content to reach a much wider global audience.


  • Most of the world's most-used languages are supported out of the box.
  • Subtitles exist independent of the video itself, allowing them to be swapped and switched on/off in real-time.

Subtitles
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Sharing


Your content can be shared with others in a number of ways. In addition to the embedding features, you can also allow viewers to submit your link to any of the top social sharing communities, or email a referral to a friend.


  • Sharing the project link with Facebook enables your project to be embedded directly in a Facebook Wall post (see Embedding).


Sharing on Facebook
Sharing on Twitter
Sharing on Twitter
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Embedding


The MediaStorm Player can be easily embedded on external websites and blogs while retaining its full set of features, functionality, and content.


  • The player is flexible enough to be embedded at any sizes between 400 and 1000 pixels.

  • Additional embeds can be created from an existing embedded player (ad infinitum).

  • Embeds can be managed by an administrator via a backend tool, which tracks the usage of each embed and allows administrators to disable them individually.


Examples of recent embeds:

arrow See more examples of player embeds

Commenting
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Viewer Comments


Viewers can comment about a project within the player itself — even if embedded on an external site — encouraging user participation and discussion around your content.


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Transactions


Merchandise and other related products can be featured within the player, with images and links to a store front. Like everything else, these travel with the rest of the player, meaning the transactional opportunities increase every time somebody embeds your content.


MediaStorm partners with third-party fulfillment solutions for all transactions, such as:



Transactions
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Advertising & Sponsorship


Third party advertising platforms can be integrated within the MediaStorm Player during playback, with targeted ads being served according to the project's name and keywords.


  • Ads can be individually enabled for each title in the playlist, allowing full control over the quantity and placement.
  • A full report of ads served, impressions, and other statistics are tracked and available via a Publisher's console.
  • Additionally, a sponsor's logo can be shown at the top-right of all embedded players, as well as during fullscreen playback for both embedded and native players (those on your own site).
Tracking
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Tracking


Google Analytics event tracking is integrated into the MediaStorm Player, so tracking viewer usage is as easy as entering your existing Google Analytics tracking ID number, or signing up for a free Google Analytics account.


  • Video playback completion is tracked, as well as many other events such as navigating to each section in the menu, emailing the project to a friend, or requesting embed code.
  • All tracked data is associated with individual titles and projects, so you can easily see how well specific videos are performing versus others.
  • Usage of players embedded on external sites is tracked as well.

Read more about Google Analytics.


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Other playback features


  • Fullscreen playback allows your content to be viewed without distraction while still retaining the identity of your brand (see Branding).

  • Full control over the on-end experience means you can direct viewers to a specific section in the player (Share, Embed, Purchase, etc) at the end of a video title, or simply continue to the next title on the playlist.

  • The MediaStorm Player can handle videos of variable sizes and aspect ratios, allowing you to mix 16:9, 4:3, and other format within the same playlist.

  • A consistent, intuitive interface with details that matter, including strong visual feedback during interactivity.


Questions?

These are only some of the features built into the MediaStorm Player. If you'd like more information about any of the features or have any other questions, please contact us at: info@mediastorm.com


The MediaStorm Player will soon be available for licensing by organizations and individuals alike through a hosted solution. Add your name to our Alert list and we will contact you as soon as this exciting new service is available.


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