The Knight Digital Media Center at UC Berkeley Graduate School of Journalism is offering some terrific educational opportunities this spring, including a Web Publishing for Independent Journalists Workshop to be held March 21-26, 2010.
The career path for many of today’s journalists is merging with entrepreneurship. Journalists who once covered topical, feature and investigative news for established newspapers are becoming independent publishers of specialty blogs and hyperlocal community news site. These sites fulfill an important role in the emerging news and information landscape.
Powerful and easy to use Web publishing tools make creating quality online news sites easy and affordable. These new tools are allowing individual journalists and community journalism to flourish as part of the evolving news eco-system.
The Knight Digital Media Center at the University of California Berkeley is offering an innovative new training workshop for journalists who have or are actively seeking to venture into online community or specialty news publishing. The Web Publishing for Independent Journalists Workshop will provide journalists with the hands-on training and tools to get started with an online publishing enterprise.
Participants in the Web Publishing for Independent Journalists Workshop will receive training on:
- Setting up and maintaining a WordPress blog
- Establishing a brand
- Shooting good video and video editing
- Using Photoshop to prepare images for publication
- How to sell advertising
- Data visualization at the community level
- Basic Mapping and Data-driven Maps
- Using social media to develop and engage with audiences
- How to work with SEO and Google Analytics
APPLICATION DEADLINE: Wednesday, February 17, 2010
WHO SHOULD APPLY: Journalists who have already begun or are in the process of launching an online news venture.
HOW TO APPLY: An online application form and instructions are available at: http://multimedia.journalism.berkeley.edu/training/
To fill out the application, you’ll need to register at the site (and confirm that in an email link). By registering, you’ll be able to save your application and return later to edit, update or complete. The application includes questions about your contact information and your proficiency in various equipment and software, as well as a statement of interest by you, a letter of recommendation from a colleague who knows your professional work, and a resume summary of your journalism experience.
If you have any questions, please contact Alisha Diego Klatt, KDMC program specialist, at aklatt@berkeley.edu or (510) 642-3892.