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The WSJ. Magazine 2017 Innovators are an outstanding group of individuals recognized for setting new ground in their fields. The innovators are honored at a red carpet gala at the Museum of Modern Art, and each awardees’ story is showcased in a video tribute by MediaStorm.

WSJ. Magazine 2017 Architecture Innovator: Diller, Scofidio + Renfro have redefined the nature of their craft, driven by their mission to create open spaces that are accessible to the public. Widely known for their work developing the High Line in New York City, the Broad Museum in Los Angeles, and the Blur Museum in Switzerland, this studio is committed to using architecture as a tool for creating open societies. Now in development on the highly anticipated MoMa expansion and the Shed–a flexible space for artists to use as they see fit–the studio promises to continue to innovate and expand our notions of architecture and design.



Client: WSJ. Magazine
Published: November 1, 2017

Goal

The Wall St. Journal Magazine, for its seventh annual Innovator Awards, required short, fast paced, but personal, stories of innovation from each of its seven winners.


The Challenge

Diller, Scofidio and Renfro has 40 years of experience across a wide range of disciplines including architecture, art, fashion and design. MediaStorm was asked to find a single theme which could pair with visual examples of their work, regardless of the discipline.


The Solution

Director Samia Khan and Editor and Producer Tim McLaughlin identified DS+R’s focus on reclaiming space for the public, and the thread of counter culture in their work, to tie together decades of the studio’s work in art and architecture.

Impact

The film premiered at the WSJ. Magazine 2017 Innovator Awards, on November 1st, and then published on the Wall St. Journal’s and MediaStorm’s websites the next day. It is a key tool for driving awareness to the magazine and the prestigious awards themselves.


About the Client

With five global editions spanning 62 countries, WSJ. Magazine—which publishes 12 issues a year—is The Wall Street Journal's luxury-lifestyle publication dedicated to the power and passions of the Journal's readership.





Individual Films

WSJ. Magazine 2017 Entertainment Innovator: Reese Witherspoon creates stories with women as heroes of their own journeys. In creating these films, she hopes to be part of a sea change in which women’s experiences are reflected on screen. Watch it now.

Since 2002, WSJ. Magazine 2017 Design Innovator: Roman and Williams, have been re-defining modern design to create spaces that are inviting, warm, and create a deep sense of belonging. Watch it now.

WSJ. Magazine 2017 Performing Arts Innovator: Ryan Heffington is a choreographer, director, and performance artist, who inspires viewers the world over and redefines the possibilities for dance. Watch it now.

Diller Scofidio + Renfro works at the intersection of architecture, visual and performing arts. It’s recognized as a WSJ Magazine 2017 Innovator for its ability to defy expectations and create spaces that are open to the public. Watch it now.

WSJ. Magazine 2017 Technology Innovator: Musical.ly, is an app that tweens use to create videos lip syncing to their favorite songs. It now has upwards of 90 million registered users, making it one of the world’s most popular apps. Watch it now.

WSJ. Magazine 2017 Art Innovator: Mark Bradford, has made a career of creating art borne of his personal experience. His work at the Venice Biennale explores the darkest moments of U.S. history while channeling his own perspective on hope. Watch it now.

WSJ. Magazine 2017 Fashion Innovator: Raf Simons brings his unique eye and appreciation for cultural critique to his work as the Chief Creative Officer of the iconic American brand, Calvin Klein. Watch it now.

MediaStorm partnered with the WSJ. Magazine to produce seven short films honoring each of the awardees of the Magazine’s seventh annual Innovator Awards. Watch it now.

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