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Monica Bloom

22: March 2019 and Marketing

Born with a curiosity she could not contain, Monica Bloom has explored and leapt into new things her whole life. She relishes challenges, embraces change and likes to take people along for the ride. Monica has created effective marketing campaigns, innovative products and impactful partnerships in a number of leadership positions in her career. With over 10 years working in entertainment and content, Monica has worked with some of the most iconic brands. Monica built Bono’s (RED) Brand into one of the most valuable CSR brands in the world, developing programs that effectively targeted the hard to reach youth demographic through brand experiences both in situ and virtually. Monica was the chief architect of the rebranding of SundanceTV that impacted the entire organization both in articulation and behavior. Monica launched the first branding campaign for Getty Images responsible for multiple high-profile events and partnerships showcased at Cannes Lions, The Future of Storytelling and during the UNGA week. Monica has developed and produced content including The Story of Cool, executive produced by LL Cool J, Slim Aarons: The High Life, created for Made2Measure, The Games We Play! for Tribeca Shortlist. Monica has been a featured speaker at numerous conferences around the world, is the current President of the Women in Cable Telecommunications New York, and serves on the advisory board of Magnet Media Films.