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Bernadette Tuazon has been a picture editor for the Associated Press for the last 19 1/2 years doing a myriad of things: editing, assigning, planning, managing and lately involved in producing multimedia projects.

As multimedia photo editor for AP, Bernadette is charged with developing and managing a team of staff photographers to create a video product that they plan on offering to commercial online clients. This is a first for AP considering the product will primarily be developed by still photographers and not directly by journalists with direct broadcast background.

Bernadette participated in the September 2008 MediaStorm Storytelling Workshop. She had the following to say about her experience:


For seven sleep-deprived days, MediaStorm drilled in me the importance of story structure: strong narrative, good characters, high-impact visuals and audio. Short of one of these elements and you will lose your audience.

When you are out in the field and about to fall off the cliff, the producers are there to provide an immediate editorial lifeline. Whether it be straightening out your tripod or unruly FCP sequences, the on-the-spot tips are golden.

Upon returning to work, I felt that it would really be magical if this is the job 24/7. Pure journalism, new and old.