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Toni Greaves

MMW 04: June 2009

Toni Greaves is a documentary, editorial and portrait photographer with a passion for storytelling. Born and raised in Australia, Toni has lived in the United Kingdom and the USA, and is widely traveled. She has an extensive background in design, having worked for over a decade as an Art Director & Creative Director in both the USA and Europe.


Toni was named one of the “30 Emerging Photographers to Watch” by PDN magazine in 2009, and was featured as an “Emerging Talent” by Reportage by Getty Images. In 2010 she received the Jurors Choice award at CENTER/Review Santa Fe, and was voted one of PhotoLucida’s Critical Mass “Top 50 Photographers”, along with being one of their six Book Award Finalists. She has twice been featured in the Communication Arts Photography Annual, the American Photography Annual, was a finalist at the New York Photo Awards, and was the recipient of a fellowship by the Johnson & Johnson Foundation, among many other national and international awards.


Her work has been published by TIME Magazine, The New York Times, Geo (Germany), Marie Claire, The FADER, PDN, and Sports Illustrated, among others. She's been commissioned by clients such as The Gates Foundation and Johnson & Johnson. Her work has been exhibited in Switzerland, London, New York, Los Angeles, and China and is held in numerous private collections. She has served as a guest lecturer and panelist, presenting to audiences at the Portland Art Museum, Parsons The New School for Design, and Newspace Center for Photography.


She holds a Masters degree in Visual Communication Design, and is a graduate of the Documentary Photography and Photojournalism program at the International Center of Photography, in New York City. She also holds degrees in both Graphic Design and Journalism.


Toni has a reputation for "seeing beyond" what is immediately apparent in a situation in order to tell a deeper and more personal visual story. She is known for her ability to understand and convey the subtle landscape of human emotion. Her personal projects typically explore themes of ritual, spirituality, community and healing, and how connection and identity are found and formed within these havens.


Toni is based in Portland, Oregon, within the beautiful Pacific Northwest, and is available for assignments worldwide.


Toni participated in the June 2009 MediaStorm Storytelling Workshop. He had the following to say about his experience:


I'm very grateful for the MediaStorm team holding such an amazing workshop. It's really the pinnacle of the multimedia world to be able to work with these guys, and I'm thrilled to have had the chance to do just that.

The workshop has elevated my sense of storytelling, further opened my editing eyes, and inspired me to reach even further in this medium. Also, Brian's insight into stories, and his editing skills are epic and inspiring. He could charge an admission price for that alone, but instead with the workshop you get to witness that, while being a part of the whole MediaStorm team in action.

Behind the Scenes: Workshop 4 by Tim Hussin

For one week in June of 2009, eight professional storytellers dove into what it means to tell a great story, how the internet has opened up new worlds to them, and why it matters so much for skilled people to share their expertise.

A Tail of Identity by Toni Greaves, Jeff Davis, Steve Rowland and Gregory Warner

A young man feels he can't really be himself, until he makes an unusual discovery. In A Tail of Identity, we meet three such men who, with candor and humor, reveal how the path into their most honest lives led them outside the human world.