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Low Morale: Creep is a music video of Radiohead's "Creep" song. It took 3 months to create and contains over one million key frames. I know this because I counted them. I counted them because I made the animation and delivered every one of those mewling baby key frames.

Creep was created as an extension to a series of shorts called Low Morale, which I began to develop during a well-paid, comfortable yet soul-destroying job as a senior designer in a multimedia agency. The countless days spent in the run-down, converted office, churning out banal multimedia and animation for faceless, lifeless, clueless blue chips, had taken their toll on my soul. Creep became my creative escape tunnel.

The video actually started as a lip-synching experiment with the central Low Morale character, but rapidly grew into a cathartic opus that aimed to reflect my job dissatisfaction and the pain caused by a broken relationship. As I'm sure you'll glean from the video, they were indeed happy days.

— Laith Bahrani

Published: April 18th, 2007

Credits

Director, Animation & Concept

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Recognition

Webby
Year: 2008
Place: Honoree
Category: Animation

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