Sharon Hoffman has been a senior producer for Good Morning America since October 2008. She came to ABC from National Public Radio, where she was the Executive Producer of The Bryant Park Project, a two-hour daily morning radio news program that aired on Sirius Satellite Radio and alternative local radio stations. Before that, she spent fourteen years at NBC News -- most recently as a senior producer for NBC News Productions, where she oversaw the duPont-Award-winning MSNBC documentary " Richard Engel: War Zone Diary." Hoffman was also a senior producer for NBC Nightly News with Brian Williams, where she was in charge of the broadcast's domestic news coverage. Hoffman ran Nightly's Hurricane Katrina coverage, which was recognized with a duPont Award, a George Foster Peabody Award, two Emmys, an SPJ Sigma Delta Chi Award, a Gerald Loeb Award for Outstanding Business Journalism, and three RTNDA Edward R. Murrow Awards, including one for overall excellence. While at Nightly, Hoffman conceived and launched the extremely popular "Making a Difference" franchise.
Prior to her tenure at Nightly, Hoffman spent eight years as a producer for Dateline NBC, where she won two Emmy Awards, one for Best News Magazine Program of 2001 for the first television documentary on United Flight 93, anchored by Jane Pauley. In 2004, she served as the broadcast producer of "Diana: Revealed," a two-part NBC prime-time series with Ann Curry. While at NBC, she produced reports for every anchor at the network. She started her career as an editorial assistant for Entertainment Weekly magazine.
Hoffman has also produced several major new media projects. After completing an intensive multimedia seminar at the Poynter Institute in Florida and extensive coursework in shooting and editing at New York's DCTV (Downtown Community Television), she developed and helped launch "Give and Take," a section of MSNBC.com devoted to the coverage of charity news. In the summer of 2006, she served as senior producer for MediaStorm where she managed the launch of an award-winning web section for the Open Society Institute featuring the work of its Katrina Media Fellows.
Hoffman earned a bachelor's degree in Chinese history from Princeton University. She lives in Westchester County, New York, with her two sons.